When asked why, Desai explains, "Hindi films had its time when there were directors like Manmohan Desai, Prakash Mehra and Yash Chopra. It's not happening for Hindi films," says Desai.
I have a 1,000-seater theatre and the seats get sold for dubbed South Indian films. That's why these films are running in theatres. "South movies have the perfect script, the perfect action and the perfect romance. "When Ram Charan came to our theatres at Gaiety-Galaxy in Bandra, he was mobbed! He was accompanied by NTR Jr and the crowd was overjoyed to see the RRR stars in Mumbai," says Manoj Desai, Executive Director of G-7 multiplex and Maratha Mandir cinema. RRR's Ram Charan is seen on the city's billboards with his co-star, Alia Bhatt, advertising Frooti. Now, advertisers are tapping South Indian stars to endorse products in Mumbai. IMAGE: Alia Bhatt and Ram Charan on Mumbai's billboards. 2, they decided to release the movie a week later." When they saw the advance bookings for K.G.F. "I told the producers of Jersey that they need to shift the dates but they didn't do it. They would have been swept away," Taran Adarsh says. It was like standing in front of a tsunami. The south film industry is giving Bollywood the jitters as they do not know what the future holds for them.
They have a good fan following in the NRI market too.Ī week before the release of K.G.F.: Chapter 2, the Hindi dubbed version of RRR touched Rs 250 crore (Rs 2.5 billion) at the box office. The South Indian films do get an advantage over Hindi films because they are dubbed in multiple languages like Hindi, Telugu, Tamil, Malayalam and Kannada. 2.0: Rs 105.5 crore (Rs 1.055 billion)Ħ Sye Raa Narasimha Reddy: Rs 85.3 crore (Rs 853 million)ħ Thugs of Hindostan: Rs 76.2 crore (Rs 762 million)Ĩ Baahubali: The Beginning: Rs 73 crore (Rs 730 million)ġ0 Sultan: Rs 71.3 crore (Rs 713 million) Baahubali: The Conclusion: Rs 213 crore (Rs 2.13 billion)ģ. IMAGE: NTR Jr, Alia Bhatt and Ram Charan in RRR.Īccording to IMDB, out of the 10 biggest openers at the box office worldwide, eight films are from South India:Ģ.
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